Print Artefact research - Poster Advertisement.

My poster will be A4 sized (210mm x 297mm). This is an ideal size as it is not too small so that it does not catch an audiences eye but it is also not too big so that I would not be able to place it in appropriate places.

Most album advertisements use an actual photo or copy of the album cover in order for viewers to be able to visualise and remember the album. This makes it recognisable for people so that when the album is released, they are more likely to purchase it.

Album advertisement postyers also usually contain an image of the artist on them so that the audience knows the face of the artist. This allows them to built their 'celebrity status' as more and more people are recognising them.

They also often include a website in which the viewer is able to purchase the product from. This sometimes includes a deal in which the buyer is able to gain something by purchasing the product such as a signed copy of the album if they are one of the first 500 buyers or something similar to this.

They may also include a review from a popular magazine/music company such as 'NME' or 'MTV'. This is to give people an insight into what kind of album it is, and people are more likely to purchase the album if it has good reviews. 

MY ALBUM POSTER

For my print product, I will ensure that I include all of the above to create my print product to the best of my ability and to a high standard.

Print Artefact Research - CD Case

CD cover:

When creating my CD cover, i need to take into consideration the measurements of the case to create an accurate and realistic sized cover. I have researched appropriate sizes on the internet and found that the most popular CD case is the 'CD Jewel Case'. The front of the case will be 12 x 12 cm and the back cover will be 12 cm x 15cm to allow room for the case to open and close easily.

ALBUM DISPLAYS:
- Usually displays a photo of the artist/band themselves.
- Who the music is produced by.
- Any Bonus tracks or features.
- A tracklist
- A Barcode
- Record Label
-Smallprint of copyright information.

FRONT OF CD:
The front cover of the CD is usually used to instantly attract an appropriate audience and usually shows the artist or band that the album features. Example: A CD for an artist of the rock genre would tend to use fairly dark colours such as blacks, browns and reds to attract the appropriate audience whereas the front of a CD for an aritst of the pop genre is more likely to use right colours such as blues, pinks and yellows as they attract a younger audience.

FRONT INSIDE:

Depending on whether there are multiple CDs in the case, the front page will often include either an informative booklet with messages from the artist and information about their creative journey or if the case contains more than one CD, it is likely that CD 1 would be on the inside of the front page.

BACK OF CD:
The back of the CD usually includes a tracklist of the songs that will be included in the album to show the buyer what to expect from the CD before the purchase it. It also includes a barcode to identify the object. It also allows the buyer to see who produced the album and the record label that sponsers it.

BACK INSIDE:
This page is what usually holds the CD. There is usually an image that links to the meaning/brand of the CD underneath the plastic that holds the actual CD.


                                                     
                                             
                                           12cm x 12cm

Production schedule.

Risk assessment

0-33 = Low risk
34-66 = Medium risk
67-100 = High risk.

Hazard	Risk	Uncontrolled risk: severity x Likely hood = risk rating. S      L      R						Control	Controlled risk: severity x likely hood = risk rating.  S        L       R
Allergy.	Allergy to makeup could cause skin irritation.	8		5	40 (m)			Use a patch test before filming to check that they have no allergies.	2		1		2 (L)
Slip and fall.	Wet surfaces could cause actor to slip over and possibly injure themselves.	7		6	42 (m)			Warn them about the slippery surface and provide shoes with a grip.	3		4		12 (L)
Cuts/infection.	Broken glass could cause a cut which could possibly lead to an infection.	7		4	28 (L)			Ensure that they are stood away from glass when it is smashed and clean it up immediately after filming.	3		2		6 (L)
Filming outside.	Camera getting wet could cause electric shocks/damage to the camera.	6	6			36 (m)		Ensure that the camera is covered in any weather and do not film in the rain.	2	1		2 (L)
Vehicles.	Filming near a road could result in a car hitting the actor.	9		4			36 (m)	Do not film in rush hour, film at a quiet time & ensure that we film away from the road.	3	2		6 (L)

December feedback

You are working at Level 2 and moving into Level 3 and now you need to flesh the posts out and add to them.  Evidence thorough planning to gain higher levels. 

A proposal includes storyboards and a mind map and brief discussion of target audience in a power-point exported as a video.   A mind map and annotated lyrics are published.  Two detailed analyses of music videos using images to support discussion evidence Proficient research.

Targets

Production schedule

Storyboard

Risk assessment

Use the You Gov data to profile your target audience. Use a screenshot to help to structure the response.

Bibliography to show sources used.

Location recce photos

Casting and actors

Budget

Research and analysis into print artefacts

Creative journey, series of journal entries with screenshots showing progress and skills development.

Proposal.

Audience for Pretty Hurts music video.

My music video will be aimed at a wide range of teenagers aged around 13 - 19. It is more likely that my target audience would be females rather than males as they tend to be mor9e insecure and more conscious of their appearance. Looking at the model of target audience created by Young and Rubicam, my target audience could either be aspirers or strugglers. As my video is targeted at those who struggle with body image and how they are viewed by the media and others, aspirers may be interested in watching the video as they are materialistic and orientated around appearance. When watching the video they may realise that appearance and attractiveness is not all that matters to a person. Strugglers may also be interested in my music video because, as Young an Rubicon describe, they are alienated and the seek escape. When watching my music video, it may allow them to see that there are other people who are feeling the same way as they are.


According to the mosaic UK classifications, strugglers are likely to be H and I classifications. Settled families with children owning modest, 3 bedroom semis in areas where there is more house for less money and Stable families who are renting better quality homes from landlords. These families tend to be happy and steady lifestyle where the parents may not be so emotionally invested in heir children, leading them to be insecure and self conscious. These families are likely to shop at your average supermarket such as Sainsburys or Tesco and own generic pets such as dogs and cats. They may possibly own a higher end car such as a range rover although it is likely that they may own a basic family car such as a Nissan Qashqui. The teen is likely to have a job (if they are over 16) in a simple field such as in retail.